Pennsylvania Association of Conservation Districts

We support Pennsylvania’s Conservation Districts who work for clean water and healthy soil every day.

February Board Development Video

The monthly Board Development Video Series provides information and review on governance, compliance, and programmatic topics. These short-format videos are intended for viewing and follow-up discussion at your district board meetings. In the February installment, we preview some features of the newly revised online Director Handbook, which launches in March, along with a reminder about the “Back to Basics” Orientation Workshop regional series in March & April. Visit Building for Tomorrow for video and workshop registration links.

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

 

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Register Now for March Assertive Communications & Conflict Management Workshop

Screenshot of Rita Graham.

All district and partner staff are invited to attend an Assertive Communications & Conflict Management workshop, scheduled at five locations throughout the state in March. The training will be facilitated by Rita Graham, who explains why this topic is important and what attendees will take away from the workshop in this short video.

The workshops run from 10:00 a.m. – 2:00 p.m. and networking with refreshments begins at 9:00 a.m. Lunch is provided. Attendance is free but registration is required. Please click the links below to register:

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

 

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2026 Staff Training Focuses on Media & Personal Communications

The 2026 Staff Training Initiative explores elevating communications for all district roles. Sessions will focus on video content production and promotion, local media outreach, social media engagement, peer-based training and support networks, and the role of communications in conflict management.

Every year we celebrate the hard work of district staff who produce video content to build awareness and further conservation efforts, and we take the opportunity to learn about how this content was produced and how it serves the mission of districts. The eleven entries for 2025 are some of the best yet – join us on February 12 for the 6th Annual Conservation District Video Awards and find out which district will bring home the coveted CONDIVA trophy!

We’ll follow up the video awards with a pair of webinars offering practical, skills-focused guidance to help staff communicate more effectively without needing to be communications professionals. On February 18, From Message to Media: Amplifying Impact through Local Outreach demystifies how to work with local print, broadcast, and digital media. Participants will learn how to identify and build relationships with reporters, develop genuinely newsworthy messaging, and create effective press releases, advisories, PSAs, and pitch emails. The session also addresses timing outreach for maximum impact, navigating challenging news moments, and integrating media engagement into a broader district outreach strategy.

On February 25, Smarter Social Media: Campaigns, Curation, and AI Content focuses on building a more consistent, credible, and efficient social media presence. This webinar provides streamlined approaches to campaign planning, content curation, and performance measurement, along with practical guidance on using AI tools for ideation, drafting, graphics, scheduling, and reporting—all while maintaining authenticity. Together, these sessions equip participants with actionable tools to strengthen outreach, boost engagement, and amplify their impact across both traditional and digital channels.

TheMarch 4 QuickBooks User Forum will break out participants by the version in use at their district. Guided discussion prompts for sharing tips, tricks, and resources will be followed by steps to encourage peer-based learning and support among district QuickBooks users.

A regional training workshop on Assertive Communications and Empowered Conflict Management is scheduled at five locations across the state in March. This interactive training will empower attendees to apply assertiveness skills to improve their encounters with difficult people, increase their confidence in difficult situations, and get their wants or needs met. Attendees are encouraged to come with a home or work scenario in mind so they can craft and practice delivering an assertive message. Participants will leave with the ability to compare and analyze their conflict response choices, assess when and how to apply the assertiveness tool in conflict management, and develop and practice assertive messaging. Workshops are scheduled for 10:00 a.m. – 2:00 p.m. (networking with refreshments begins at 9 a.m.), and lunch is provided. Registration is free and required.

Leadership Development programming is open to all district personnel and partner staff.

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

 

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February Webinars Focus on Media Communications Skills for District Staff

Local media outreach and digital engagement remain critical tools for districts seeking to build visibility, trust, and stakeholder support. Two upcoming webinars will offer practical, skills-focused guidance to help staff communicate more effectively without needing to be communications professionals.

From Message to Media: Amplifying Impact through Local Outreach demystifies how to work with local print, broadcast, and digital media. Participants will learn how to identify and build relationships with reporters, develop genuinely newsworthy messaging, and create effective press releases, advisories, PSAs, and pitch emails. The session also addresses timing outreach for maximum impact, navigating challenging news moments, and integrating media engagement into a broader district outreach strategy. 

Smarter Social Media: Campaigns, Curation, and AI Content focuses on building a more consistent, credible, and efficient social media presence. This webinar provides streamlined approaches to campaign planning, content curation, and performance measurement, along with practical guidance on using AI tools for ideation, drafting, graphics, scheduling, and reporting—all while maintaining authenticity.

Together these sessions equip participants with actionable tools to strengthen outreach, boost engagement, and amplify their impact across both traditional and digital channels.

Leadership Development webinars are open to all district personnel and partners. Visit Building for Tomorrow for more information and to register. 

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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Leadership Development Updates

Reminder: Project Management Training Video & Survey

Thanks again to everyone who participated in the December Foundations of Project Management webinar. Video is available for review and sharing with colleagues who may have missed the presentation, and all district staff are encouraged to complete a Project Management Training Survey to help guide development for future project management offerings.   

Coming Soon: the 6th Annual Conservation District Video Awards

For six years, we’ve asked districts to share their video content so we can come together to celebrate their hard work, learn about their process, and recognize their excellence.  The quality of submissions has increased every year, and the eleven entries for 2025 continue that trend.  Mark your calendars and plan to join us on February 12 at 12pm as we screen the best of district-produced video and award the coveted CONDIVA trophy. 

Register Now for February Webinars

We’ve teamed up with Piper Strategies this year to offer a pair of webinars to help district staff develop skills and strategies to more effectively promote their districts through online and traditional media. On February 18, From Message to Media: Amplifying Impact Through Local Outreach will present basic media relations concepts with a tactical focus on working with local broadcast and print outlets to help promote and build awareness for your district’s work and mission. 

The February 25 webinar, Smarter Social Media: Campaigns, Curation, and Content will present a concise, practical overview of effective social media campaign strategies, the role of content curation in strengthening credibility, and the responsible use of AI tools to enhance content development. 

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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Register Now for Winter Staff Training

The 2026 Staff Training Initiative focuses on building communication skills for all district staff with webinar and workshop programs in February and March.

Our webinar series starts on February 12 with the 6th Annual Conservation District Video Awards. We’ll screen clips from eleven district videos and hear from the producers before awarding the coveted CONDIVA trophy for 2025.

The February 18 webinar, From Message to Media: Amplifying Impact Through Local Outreach, will demystify local media relations, examine how to integrate media engagement into your broader district outreach strategy, and share examples and case studies of successful initiatives.

On February 25, we follow up with Smarter Social Media: Campaigns, Curation, and Content, which will offer a concise, practical overview of effective social media campaign strategies, the role of content curation in strengthening credibility, and the responsible use of AI tools to enhance content development. Participants will gain clear guidance on improving the consistency, quality, and impact of their social media presence.

The March 4 QuickBooks User Forum will include a breakout by QB version, with prompted discussion on tips and training resources, followed by a panel discussion.

In March, the focus shifts to practicing skills for dealing with communication challenges. The Assertive Communications and Empowered Conflict Management Workshop will empower attendees to apply assertiveness skills to improve their encounters with difficult people, increase their confidence in difficult situations, and get their wants or needs met. The session includes a presentation, as well as individual, full-group, and team exercises to help attendees compare and analyze their conflict-response choices and assess when and how to apply assertiveness tools in conflict management. Workshops are scheduled for 10:00 a.m. – 2:00 p.m. (networking with refreshments begins at 9 a.m.). All are open to all district personnel and partner staff, and lunch will be provided.

Workshop Schedule:

Tuesday, March 10: French Creek State Park, Elverson

Tuesday, March 17: St. Vincent College, Latrobe

Thursday, March 19: Ramada Conference Center, State College

Wednesday, March 25: Camp Orchard Hill, Dallas

Tuesday, March 31: Wanango Country Club, Reno

Staff Training programs are open to all district personnel and partner staff. Visit Building for Tomorrow to register.

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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Leadership Development Director Training Workshop Series

The Leadership Development program’s 2026 Board Development Initiative will include a regional “Back to Basics” Orientation Workshop designed for newly appointed Directors and Associate Directors. The program will include a condensed overview highlighting crucial information on district form and function, Director roles and responsibilities, legal requirements, partner relationships, and board development.

Regional Orientation Training Sessions are scheduled for March 11 at the Clinton County Conservation District, March 12 at the Cumberland County Conservation District, March 18 at the Westmoreland Conservation District, March 24 at the Monroe County Conservation District, April 1 at the Lawrence County Department of Public Safety, and April 23 at the Berks County Conservation District. Networking starts at 9 a.m., the training will run 10 a.m. – 1 p.m. and includes lunch. All Directors and Associate Directors, as well as district and partner staff, are welcome to attend.

Visit Building for Tomorrow for more information and to register.

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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Leadership Development January Board Development Video

Screenshot of the January Board Development Video.

The Board Development video series begins its second year with a January installment that includes a welcome and thank you to all new Directors & Associate Directors, a reminder on the importance of Director engagement, and a preview of upcoming board development programming. 

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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2026 Leadership Development Staff Training Initiative

Registration is open for all 2026 Staff Training webinars and workshops, visit Building for Tomorrow for more information.

Webinars:

  • 6th Annual Conservation District Video Awards – Thursday, February 12, 12:00 p.m. – 12:45 p.m.
  • From Message to Media: Amplifying Impact Through Local Outreach – Wednesday, February 18, 12:00 pm – 1:00 pm
  • Smarter Social Media: Campaigns, Curation, and AI-Driven Content – Wednesday, February 25, 12:00 p.m. – 1:00 p.m.
  • QuickBooks User Forum – Wednesday, March 4, 12:00 p.m. – 1:00 p.m.

Workshop: Assertive Communications and Empowered Conflict Management

  • Tuesday, March 10 – French Creek State Park, Elverson
  • Tuesday, March 17 – Fred Rogers Institute at St. Vincent College, Latrobe
  • Thursday, March 19 – Ramada Conference Center, State College
  • Wednesday, March 25 – Camp Orchard Hill, Dallas
  • Tuesday, March 31 – Wanango Country Club, Reno

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

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Register Now for 2026 Staff Training Initiative Programs

The 2026 Staff Training Initiative includes webinars and a regional workshop series for all district personnel and partner staff. Visit Building for Tomorrow to register for all events, and stay tuned for more details in the coming weeks.

Webinars

  • 6th Annual Conservation District Video Awards
    Thursday, February 12, Noon–12:45 p.m.
    Join us as we screen district video content from 2025, hear from the producers, and award the coveted CONDIVA trophy for best video.
  • From Message to Media: Amplifying Impact Through Local Outreach
    Wednesday, February 18, Noon–1:00 p.m.
    This session will present basic media relations concepts, with a tactical focus on working with local broadcast and print outlets to promote and build awareness of your district’s work and mission. Presented by Stephanie Hendricks, Director of Public Relations at Piper Strategies
  • Smarter Social Media: Campaigns, Curation, and AI-Driven Content
    Wednesday, February 25, Noon–1:00 p.m.
    This session will present a concise, practical overview of effective social media campaign strategies, the role of content curation in strengthening credibility, and the responsible use of AI tools to enhance content development. Presented by Line Storgaard-Conley, Director of Digital Marketing & Advertising at Piper Strategies
  • QuickBooks User Forum
    Wednesday, March 4, Noon–1:00 p.m.
    This meeting will break out QuickBooks users by version to share tips and training resources, followed by a Q&A panel.

Workshop Series: Assertive Communications and Empowered Conflict Management

Avoiding conflict is natural, but increasing self-awareness is key to expanding the ability to manage conflict effectively. Workshop attendees will explore when and how to apply assertiveness skills to improve their interactions with difficult people, build confidence in difficult situations, and get their needs met. Rita Coleman Graham will facilitate this half-day training (10:00 a.m. to 2:00 p.m.). Workshops are open to all district personnel and partner staff. Registration is required, and refreshments and lunch are provided.

Workshop Schedule:

  • Tuesday, March 10 – French Creek State Park, Elverson, PA
  • Tuesday, March 17 – Fred Rogers Institute at St. Vincent, Latrobe, PA
  • Thursday, March 19 – Ramada Conference Center, State College, PA
  • Wednesday, March 25 – Camp Orchard Hill, Dallas, PA
  • Tuesday, March 31 – Wanango Country Club, Reno, PA

Financial and other support for the Building for Tomorrow Leadership Development Program is provided through a grant from the Pennsylvania State Conservation Commission. Guidance for the Program is provided through the Pennsylvania Conservation Partnership’s Leadership Development Committee.

 

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