Pennsylvania Association of Conservation Districts

We support Pennsylvania’s Conservation Districts who work for clean water and healthy soil every day.

PACD Unveils New Marketing Materials Available to Conservation Districts!

Project Promotion Toolkit Webinar to Kick-off this New Resource

PACD is holding a free webinar on Tuesday, January 15, 2019, from 10–11 a.m. to introduce conservation districts to a series of templates developed in conjunction with Water Words That Work to help districts promote their projects. The webinar will go over the toolkit contents and how to use them. In addition, there will be a brief discussion on how to handle difficult situations with legislators.

This webinar is for all conservation district staff! The toolkit was developed with the intention that all district staff could use it to promote the good work of conservation districts even if there isn’t a communications person on staff.

The toolkit covers an on-the-ground stream restoration project, a post-project tour, and a new staff person being hired.

Specifically, the toolkit includes each of the following items for each of the three topics mentioned above:

  • Press release template
  • Media advisory template
  • Newsletter article template
  • Social media template

These templates will be available for conservation districts to adapt and use to promote their projects throughout the year!

Information on how to access the webinar will be sent the week prior. Information on how to access the toolkit will be included in the webinar.

Click here to register by January 9, 2019. Questions? Contact PACD Director of Communication & Education Shannon Wehinger at swehinger@pacd.org.